New Managing Director Appointed for Geia Food Norway

We are pleased to announce that we have found our new Managing Director for Geia Food Norway: Markus Matsson. He will take up the position no later than 1 December 2025 and, together with the Norwegian leadership team, be responsible for further developing Geia Food Norway with a clear focus on growth and strong leadership.

Markus is a highly qualified professional with a solid and impressive background in FMCG and many years of leadership experience from key roles at Scandza/Jordanes and Orkla.

Since 2016, he has held central positions at Scandza/Jordanes – most recently as Managing Director of Lindvalls Chark and Brödernas Deli in Sweden, as well as Business Unit Director for Finsbråten and Leiv Vidar in Norway. Previously, he also served as both Sales Director and Marketing Director at Scandza AS, where he was responsible for strategy, category development, innovation, and product development for brands such as Synnøve Finden and Sørlandschips. He has been part of the top management team at Scandza/Jordanes, and under his leadership, the business has seen significant growth in market share, revenue, and profitability.

Before joining Scandza, he held several key positions at Orkla, including Director of Business Development. He has led large-scale strategic projects and transformation processes at group level, with responsibility for major portfolios and business areas – consistently delivering strong results.

Markus combines operational strength with a clear and inclusive leadership style and is known for his energy, drive, and ability to build trust and engagement. He brings the ideal skill set to take Geia Food Norway to new heights – together with our talented colleagues in Norway.

We look forward to giving Markus a warm welcome to Geia Food and the Geia Group!